Hi Kristina! Let's start by telling me your kids names and ages...
Benjamin is 4-years old, Esme is 2-years old, and Ruvim is 4-months old.
What inspired you to start your business?
It was Spring and my daughter started teething. All the bibs I put on her would mess up her pretty outfits and I became frustrated! It got me thinking about the need for a bib that was stylish and would complete the outfit rather than cover it up. Once I realized there was a hole in the market for this product, I got sewing. My husband and I launched the business together. We had always talked about starting a family business that would help us be financially free from the 9-to-5 grind. Billy Bibs has done this for us.
That is totally the dream! Why was this lifestyle appealing to you guys?
When we had our second child, Esme, we were living in the Pacific Northwest and my husband was working for SpaceX. He would fly to California for work each week. Leaving me home alone with two kids Monday through Friday. We only got to spend time as a family on the weekends and I felt like my children were missing out on valuable time with their Dad. It was one of the hardest periods of my life. When we launched Billy Bibs we defined a sales goal that would replace his income and allow him to be home full-time. We worked tirelessly towards that goal. The day he was able to quit his job was a huge for our family. Now we work from home together and share in the parenting duties. It is really rewarding.
Did you always know you wanted to make your products in America?
I feel like there is something special about American made products. Whenever myself or my seamstresses make bibs we think about the babies that will be wearing them. Everything that we do is made with love with the intention of being passed down.
Tell me about your relationship with your seamstresses.
Most of the seamstresses who we work with are stay-at-home moms who heard we needed an extra hand. It was hard for me to let go of sewing everything myself but I love that they care about the quality of our items as much as I do. We are a close knit family of moms. Their help allows us to hand make each bib with love, even as our demand continues to grows.
We love that you recruit other Moms to work with you! What advice would you give a fellow Mom thinking about starting her own business?
Price your products correctly! I see so much new shops starting out and working so hard only to get burned out because they are not making a profit. It is hard and scary to raise your prices but it is worth it because you will attract customers who appreciate your product and are willing to pay for it.
What has been the toughest lesson you had to learn so far building your business?
The hardest lesson for me to learn has been to not take negative feedback personally. I don’t get it often but every now and then I will get a customer who is pretty harsh. Over time I have learned to appreciate this unfiltered feedback. It helps me stay focused on the tiny details and guides me as to where I need to make changes to my business.
Keep up with Kristina and here beautiful bibs here. Use code OLIVIAOCEAN15 at checkout for 15% off your order.